Meet your outsourced communications team. Working with our diverse bunch of skilled journalists, editors, authors, marketing and business content writers – and other communications wizards – you’ll always have the right expertise at your fingertips. Our team is an innovative content creation powerhouse (minus the staffing cost) that loves ideas, information and creating in depth relationships.
Daniela is the face, heart and soul of Cavalletti Communications (affectionately known as ‘CavaCom’) and heads our international tribe of wordsmiths. An accomplished copywriter, editor and ghostwriter, she’s the initial ideas person you’ll meet on each project. Multilingual, dual national – and with a global career spanning 25-odd years in corporate and small business – Daniela has a deep understanding of business and important cultural nuances. A bookworm since the tender age of three, Daniela has spent most of her life as a lover and addict of the written word, who captivates people through the power of storytelling.
Favourite Word – Juxtapostion. “One of the first ‘big words’ I learned when I first moved to England. I always loved how the ‘jux’ sound seemed to perfectly describe close proximity of two opposite things. So close, but yet so far apart.”
Neza doesn’t like to keep all her eggs in one basket – which led her to work in many different areas over the past decade. From account and office management to working as a virtual assistant, project manager, data analyst and proofreader. As a member of the Cavalletti Communications team, she assists with administrative and operational tasks. A multilingual word nerd, she also chips in with the occasional blog post. Having lived in four different countries, Neza enjoys working in a multicultural and diverse environment, learning something new every day (or as often as possible). She proudly confesses to being a literature junkie.
Favourite Word – Dazzled. “I don’t even remember when I’ve heard the word for the first time, but its strength stuck with me. Besides it being my favourite word, it’s also the state of mind I enjoy the most – feeling profoundly amazed by the wonders of the world and its habitants.”
Renay started her career as a journalist and editor over 20 years ago when ‘getting mud on your boots’ was the way to a good story. She believes that a successful outcome to any job begins with taking the time to listen and becoming genuinely interested in a client’s need. Renay’s main areas of expertise include website content development, blog writing and social media marketing with clients ranging from small businesses to large corporations. As a specialist in health writing, Renay has developed many patient compliance programs and marketing materials for pharmaceutical companies, fertility centres, not-for-profit organisations and medical specialists. Her work has been recognised with a Bronze Creativity International Award and she has a University of Queensland B.A., majoring in Journalism.
Favourite Word – Brouhaha. “It’s such a fun word to say and write; it deserves to be used at every opportunity!”
Bryan has translated his lifelong love of reading and writing into a decade-long career as an editor, copywriter and ghostwriter. With a well-tuned ear for the music of language, he helps authors make their powerful ideas sing and realise their potential. Having studied the art of writing and the science of reading, Bryan understands what moves readers – what draws them irresistibly towards an article’s or book’s heart – and he has helped dozens of authors turn their books into powerful marketing tools.
Favourite Word – Eidolon. “In eighteenth-century England, authors adopted a pseudonym to publish their social commentary. It was the public but masked face of the intellectual – their eidolon –, and allowed them a greater degree of freedom to speak truth to power. The eidolon, therefore, represents the freedom of anonymous authorship (something ghostwriters know quite a bit about).”
Amanda has been a professional writer and editor for 15 years. She gets a thrill working with business owners to help translate their sparkling ideas into polished words so they can achieve their business goals. Amanda has worked with organisations of all sizes – across the private, public and not-for-profit sectors – to develop and implement communications strategies. She is a chameleon of style and medium, and has written and edited everything from speeches for government ministers to marketing how-to books. Every new project is like a giant communications puzzle, and she won’t stop until she’s nailed it for her clients.
Favourite Word – Amanda has more favourite words than she can throw a dictionary at, but thinks ‘barnacle’ is pretty cool.
Barbara is a versatile journalist and media professional. As the Asia-Pacific correspondent for a European news agency she’s the one who knows what’s hot and what’s not. Fluent in English and German, you can also hear her on SBS Radio’s German program. Barbara writes books across a number of topics, and fronts the camera producing programs for television and corporate videos. As an integral part of Cavalletti Communications since 2012, she’s been adding ghostwriting articles, newsletters and blogs to her impressive portfolio. Always with her finger firmly on the pulse, there’s no interesting story that escapes Barbara. Just don’t get her started on politics!
Favourite Word – Unbelievable. “I’ve always been drawn to it; it just rolls of the tongue so smoothly.”
Chris hails from a financial services background where being both compelling and compliant is essential for survival. He’s been helping businesses sell products and services, reach new customers, and win new business for over 15 years. He’s been part of the CavaCom team since 2011. Outside of banks, super and investments, Chris writes copy for brands in the resources, information technology, disability services, design, construction, and consumer products sectors. Chris’ approach to writing is audience-driven, drawing on reader need and desire to motivate action. When not tapping on a keyboard Chris might be finding a pleasant spot along the coast to paddle into a wave.
Favourite Word – Facetiously. “Any word that arranges all the vowels in order is worth celebrating.”
Di is a freelance story-based brand copywriter, strategist and ghostwriter who loves working with businesses, marketers and brands that dream deep. Her forte is turning meaningless messages and materials into heartfelt content – centred on a brand’s culture, customers and core values. As a corporate marketer-turned-copywriter, she’s equal parts strategist and writer, so clever phrases aren’t all she cares about. After 30+ years in communications, she believes that creating words that are meaningful to your ‘right people’ comes from knowing them, your purpose and the experience you want to leave as your legacy. An all-rounder, her expertise spans corporate materials, articles, blog posts, award submissions, websites, brochures, profiles and bios, case studies, newsletters and culture magazines.
Favourite Word – Supercalifragilisticexpialidocious. “A wonderful word for those moments, when words escape you … or someone asks your favourite word!“
Heather is an experienced academic, business and creative writer, and editor. Her work across sectors and industries helps her bring any client’s articles, content marketing and books to life. Heather lectures in Creative Writing and English Literature at the University of Western Australia and previously worked as the Book Reviews Editor at Limina Journal.
Favourite Word – Succulous. “Once, aged nine or ten, I was eating lobster for the first time and my father asked me how my food tasted. “Succulous,” I replied. My father roared with laughter, convinced I’d made the word up – a combination of succulent and delicious. I stridently defended the word’s existence in the lexicon but no one believed me. After enduring years of well-intended teasing about my alleged propensity to make up words, I decided to make a career of it and became a writer.”
Jason is a self-professed bibliophile, Francophile and word-nerd who’s been writing most of his life. Born and raised in Milwaukee, Wisconsin, he caught the international travel bug early. He spent a student exchange year in Soignies, Belgium, four university years in Québec City, Canada, and a year teaching English in Prešov, Slovakia. His memoir chronicling his teaching adventures in Slovakia, Banana Peels on the Tracks, was released in 2015. Jason spent two decades in the software and services industry, where he excelled as a technical writer and trainer. His areas of speciality are user guides and developer manuals. His greatest asset as a writer is his ability to write eloquent, yet concise pieces that are absent of jargon.
Favourite Word – Impervious. “I love how it conveys a sense of independence and joyful lack of self-doubt or guilt. It’s a word that I have aspired to, and finally made my own, during my 30s and 40s.”
Jessica works closely with our clients, crystallising their thoughts to craft effective – and beautiful – documents. A professional writer and editor, Jessica has specialist expertise in managing multiple stakeholders and complex submissions. She advised Ministers in NSW governments for 16 years and worked with a federal Member of Parliament for six. She understands power. With degrees in both Government and Commerce, Jessica is working towards a Masters in Editing and Publishing; her passion for words finally eclipsing her love for public policy.
When not working or studying, Jessica reads! The beauty of language can take her breath away, and editing fiction manuscripts is her personal nirvana. Jessica is also a black belt in taekwondo, loving the precision and focus of martial arts.
Favourite Word – Distil. “I love ‘distil’: it’s so simply conveying what is important; a pared-back essence.“
Katherine’s writing career began at 17, following in her journalist father’s footsteps with an ear glued to the police radio at a major metropolitan newspaper. A word nerd from birth, Katherine had a bunch of bylines before finishing a politics and journalism degree, and a postgraduate qualification in public relations. She took up online content writing when SEO was still all about ‘keyword stuffing’. And more than a decade later, she can spin any brief into clear, compelling copy. Health, tech and environment are her sweet spots, and she loves learning about new ideas and industries. After leaving Australia to travel the world as a freelancer, Katherine landed in the UK, where every day she dreams of those liquid gold sunsets.
Favourite Word – Serendipity. “I love the way it dances off the tongue. But that being said, how could I possibly choose my favourite child? I mean, word.”
Kerry is a writer of fiction and non-fiction, a meditation teacher and imaginer. She has been published in magazines and her work included in anthologies. When creating copy for her clients Kerry uses strong, active listening skills paired with empathy and understanding to deliver heartfelt, effective work. With a corporate background in sales and marketing with Qantas and British Airways, Kerry has experience in creating and maintaining successful corporate relationships. As a regular public speaker she understands how best to utilise persuasive language both verbally and in writing. Telling engaging stories, and creating great presentations and pitches, are her forte. Highly responsive to feedback, easy to work with and with close attention to detail Kerry is an eloquent editor, proofreader and ghostwriter.
Favourite Word – Imagine. “This beautiful word opens the heart and mind to possibilities beyond what is obvious, and allows dreams to flourish.”
Lindy is a meticulous structural and substantive professional book editor and copywriter with over 35 years’ experience. With a Postgraduate Diploma in Editing & Publishing from Macquarie University and a Business Diploma from London College she is knowledgeable about business and words, and pays critical attention to style, content and readability with our varied clients. Her professional background includes roles in prestigious international direct marketing agencies and not-for-profit medical organisations. From extensive editorial work on fiction and non-fiction books, Lindy’s expertise and versatility extends to ghostwriting, website content creation, annual reports, journal articles, blogs and proofreading.
Favourite Word – “I find choosing one favourite word extremely difficult so I have selected three: ‘diligent’, ‘careful’ and ‘thorough’. These best describe my attitude to how I work to achieve excellent results for all my clients.”
Richard is an accomplished writer and broadcaster. He’s been writing professionally for 30 years, and has a rich mix of print, online, radio and TV experience with the ABC. His love of story-telling launched a career that eventually took him on a global journey as a foreign correspondent. Richard’s specialty is turning complex information into clear, effective communication. He loves writing because it creates connections and communities. “Words are how we connect, and share ideas. Words have the power to inform, and persuade, entertain and inspire,” he says.
Favourite Word – Petrichor. “My favourite word is petrichor: the earthy scent produced when rain falls on dry soil, especially after a long period without rain. Having lived in northern Australia, where the dry season might last five or six months, this word is a particular favourite.”
Words are the tools of Shirley’s trade. She qualified as a UK barrister some 23 years ago, followed by an illustrious career in central London prosecuting crimes of every description. She greatly enjoyed the cut and thrust of advocacy in the courts. An opportunity to work in Sydney led to a permanent move to Australia where she requalified as a solicitor specialising in family law. Shirley has spent many years honing her skills to articulate her clients’ interests using clear, concise and persuasive language both in the spoken and written word, choosing the right words to make the right impact. An early love of books led her mother to remark that as a child she would rather read than eat. Now, as a busy mum of small children, that is a rare pleasure indeed.
Favourite Word – Humongous. “It is a humorous, expressive word, impossible to say without the appropriate emphasis!”
Seasoned copywriter and proofreader Virginia has a knack for turning complex ideas and dry text into catchy, engaging copy. She readily ‘gets’ her clients, enabling her to capture what they’re trying to say – in web copy, blogs, brochures or lead pages. A scribbler since she was tiny (yes, even smaller than now!), Virginia loved writing and illustrating her own stories as a child. Writing professionally since the late ‘90s, she started out in music journalism and feature writing. These days, she specialises in health and wellness, small business and entrepreneurial topics. She loves collaborating with people who share her values: honesty, integrity and creativity – with a hint of rebellion and a robust humour!
Favourite Word – Verisimilitude. “I love the rhythm of language, and this word is so very rhythmic. It’s also to do with the ‘appearance’ of truth and reality – I enjoy getting lost in the existentialism of it all!“