At the Oxford Art Factory on Tuesday, 11th October.
Registrations will open soon, but for now please save the date in your diaries.
They want to hear from you
Right now they’re taking presentation proposals. You can talk about anything you like, as long as it’s interesting and you can tell in 20 slides and 5 minutes.
1. Blog – A blog (a shortening of the term “web log”) is an easy-to-use type of website that also offers social and SEO benefits. Blogs are usually a series of more or less regular entries of commentary, news items, and other material such as videos. As most blogs are interactive, you can easily use this medium to interact and engage with your customers, existing and potential.
2. Newsletters & Email Marketing– Email newsletters are great ways to connect directly with prospective customers and stay connected to current customers. Newsletters provide a way to offer useful and targeted information to nurture leads and provide opportunities to find out more on products and services.
3. Media Coverage & Contributed Articles- Word of mouth is priceless for all businesses, especially small businesses. Getting mentioned in the local business media and trade publications can boost awareness, credibility and directly generate new business.
4. Resource Center - One way small businesses are often beating their larger competitors in search and in building authority, is to be more personable and quicker to react. And they are perceived to be a better resource for customers through useful content. Common formats for helpful information about buying, using and related information on products and services can include articles, videos and podcasts.
5. Social Networks & Media – In the way that customers expect a toll free number, website and blog, they’re beginning to expect the brands they buy from to be social. That means having a presence in the social networks that are most relevant to customers. A small amount of time consistently spent on interaction and relationship building can go a long way at developing a community.
6. Events– Networking for small businesses is as old as word of mouth marketing itself. Events are a great way to connect with prospective customers, marketing partners, new employees and influentials in your industry.
Based on an article by Lee Odden
“How Small Business Can Get BIG Online with Content Marketing”
Information overload can be a problem with so many of us connected via multiple networks on Twitter, LinkedIn, Facebook, and (not to forget) in the real world.
LinkedIn has introduced a new search tool that makes it easy to find, save and make use of information that is important to you and me – the users and networkers.
Get relevant insights through the professional lens on what people are sharing and tweeting. Check out the short video below.
The Influence Project is open to anyone and everyone. All registered participants will have their picture appear in the November issue of Fast Company as part of an amazing photo spread. The more influence demonstrated by a participant, the bigger their picture will be. Even those with smaller social networks can learn something about their influence by participating.
Contributors may discover that they are more influential than they think. Influence is not only about having the most friends or followers. It’s about being able to affect the behavior of those you interact with, to get others in your social network to act on a suggestion or recommendation. That’s what The Influence Project will measure.
The competition for 2010’s “Most Influential People” ends August 15 at midnight EST. Fast Company has created a blog dedicated to the project at www.fastcompany.com/influenceproject, where coverage will continue through the publication of Fast Company’s November 2010 issue.
Fast Company, an award-winning monthly innovation magazine and website, announced
The Influence Project, a unique editorial experiment designed to answer the question:
The Influence Project is open to anyone and everyone. All registered participants will have their picture appear in the November issue of Fast Company as part of an amazing photo spread. The more influence demonstrated by a participant, the bigger their picture will be. Even those with smaller social networks can learn something about their influence by participating.
Contributors may discover that they are more influential than they think. Influence is not only about having the most friends or followers. It’s about being able to affect the behavior of those you interact with, to get others in your social network to act on a suggestion or recommendation. That’s what The Influence Project will measure.
The competition for 2010’s Most Influential People ends August 15 at midnight EST. Fast Company has created a blog dedicated to the project at www.fastcompany.com/influenceproject, where coverage will continue through the publication of Fast Company’s November issue.
