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		<title>How to Suceed as a Small Business Owner</title>
		<link>http://www.cavalletticommunications.com/2010/05/how-to-suceed-as-a-small-business-owner/</link>
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		<pubDate>Thu, 20 May 2010 22:15:04 +0000</pubDate>
		<dc:creator>daniela</dc:creator>
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		<description><![CDATA[Are you a soloist, entrepreneur, micro- or small to medium business?  If so, sometimes, as the owner of such a business, it can feel like you are all alone, out there on a big big ocean and only a few islands in sight.  But you are not alone.  And dry, solid land is there for [...]]]></description>
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		<title>The Good, The Bad &#8211; and The Extraordinary</title>
		<link>http://www.cavalletticommunications.com/2010/05/the-good-the-bad-and-the-extraordinary/</link>
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		<pubDate>Thu, 20 May 2010 00:10:03 +0000</pubDate>
		<dc:creator>daniela</dc:creator>
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		<guid isPermaLink="false">http://www.cavalletticommunications.com/?p=858</guid>
		<description><![CDATA[As a consumer or client, we all can get riled at bad service or a product that looked oh-so-enticing but fails to deliver what it promises.  And we all appreciate getting a good result when buying a product or receiving a service. But what about those businesses, services and items that surprise us, that deliver [...]]]></description>
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		<title>It&#8217;s all About Balance</title>
		<link>http://www.cavalletticommunications.com/2010/04/it-is-all-about-balance/</link>
		<comments>http://www.cavalletticommunications.com/2010/04/it-is-all-about-balance/#comments</comments>
		<pubDate>Mon, 19 Apr 2010 04:28:44 +0000</pubDate>
		<dc:creator>daniela</dc:creator>
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		<description><![CDATA[Few of us are immune to getting sucked into our inbox and our social media interactions:  What&#8217;s out there that I might be missing out on if I don&#8217;t read this email, this newsletter, this blog? But where does the ability of these technologies to be helpful, constructive and enhancing end &#8211; and where does [...]]]></description>
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		<title>Tip Top Customer Service</title>
		<link>http://www.cavalletticommunications.com/2010/03/customer-service/</link>
		<comments>http://www.cavalletticommunications.com/2010/03/customer-service/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 20:29:39 +0000</pubDate>
		<dc:creator>daniela</dc:creator>
				<category><![CDATA[customer service]]></category>
		<category><![CDATA[sales]]></category>
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		<guid isPermaLink="false">http://www.cavalletticommunications.com/?p=534</guid>
		<description><![CDATA[Do you know how your company is perceived?  Be fab, not drab: * It costs 6 to 8 times more to get a new customer than to keep an old one. * There is a 12% higher profit margin with your existing customers. * Each customer tells at least ten people about their experience. Via [...]]]></description>
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		<title>Spending Wisely = Happy Clients</title>
		<link>http://www.cavalletticommunications.com/2010/02/spending-wisely-happy-clients/</link>
		<comments>http://www.cavalletticommunications.com/2010/02/spending-wisely-happy-clients/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 22:38:42 +0000</pubDate>
		<dc:creator>daniela</dc:creator>
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		<description><![CDATA[Know where to save &#8211; and where to spend. Keep your competitive edge with that extra bit of unexpected service. Read Seth Godin&#8217;s blog &#8220;Pennies and Dollars&#8221; here.]]></description>
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